My first box won't arrive until Monday but for those still curious about it, I've rounded up a few links and reviews to aid your research.
This one from Business Insider touches on the algorithms that help the stylists pick your "Fix."
The company uses that feedback to better inform an algorithm that helps stylists select items for me and customers similar to me, Stitch Fix founder and CEO Katrina Lake later told me. "The algorithm will often be better than a stylist in determining what a customer will like," Lake said. The technology understands written feedback, in addition to rating systems.
This one from Buzz Feed explains the numbers behind the start-up company:
It’s the first “fix” that’s the hardest. After that, the experience becomes addictive. So says Katrina Lake, the 31-year-old Harvard Business School graduate who founded Stitch Fix, the buzzy e-commerce startup that mails users five items a month pegged to their tastes, as determined by a combination of algorithms and human stylists. Seventy percent of people who get their first Stitch Fix box end up getting another within 90 days. The company’s goal is for customers to keep at least two of the five items, a conversion rate that would draw the envy of the most successful brick-and-mortar retailerHere is a Q & A with company founder, Katrina Lake.
This New York Times piece discusses various e-commerce options including Stitch Fix.
Forbes has also reviewed the company.
In all honesty, it's not for everyone. I know plenty of people who get a major thrill out of bargain hunting and finding a 75% discount on a pair of jeans, but then there are people like me who hate to shop.
So, I'm going to give it a try.
Want to give it a shot with me?
Here's my basic blurb about how it works:
Go to the Stitch Fix site and fill out a personal profile. You can schedule a "Fix" at any time or set up a recurring date if you wish. You pay a $20 "styling fee" for each box which applies to your purchase should you keep anything in the box. If you buy all five items in the box you also get a 25-percent discount on the total.
The box includes a pre-paid bag for you to return what you don't want to keep. For each referral, or friend you get to sign up, you also get a $25 credit to your account once their "Fix" ships. The service uses your profile that you fill out as well as access to a Pinterest board you give them (optional) where you have pinned styles and clothes you like.
If you Google "Stitch Fix Review" you'll find lots of blogs with lots of women sharing photos and reviews of their boxes. There are also multiple Facebook pages/groups where people buy/sell/trade and discuss their boxes.